Website Usability Testing doesn’t need to be done at expensive labs or at your premises. Budget Website Usability Testing can be carried out remotely. This is particularly useful for clients who require the benefits of Website Usability Testing, such as improved website visitors conversions because of improve user experience, but do not have a large budget to pay for lab based Website Usability Testing.

We find that when clients see the benefits of Remote Usability Testing they go on to take more expensive forms of Website Usabiltiy Testing. This is simply because of the extremely measurable return on investment (ROI) that they receive from Website Usability Testing.

Testing users whilst they complete tasks on your website can be invaluable to help convert more visitors. Website User Testing should not be confused with Focus Groups which give their opinion about a given website. Website User Testing, on the other hand, is focused upon completing tasks.

Web Usability Tests should ideally be carried out with five users or more. Website Usability Testing usually takes about two days. This includes recruiting and incentivising participants, designing user tasks, setting up equipment, carrying out the sets, analysing the results and making recommendations.

If you have a website and haven’t yet invested in Web Usability Testing than now is the time to start.

Why?

Because Website Usability Tests can improve the usaibility of your website.

What does this mean?

The user experience is what helps you convert visitors to your website to customers. A conversion could mean a newsletter signup, sales calls, enquiry or email.